perdix publishing
PP
home | deer | deer readers | advertising rates | technical specifications | advertising conditions
PP

Deer

Technical Data Sheet

   
Cover and Inside Page
Printed heatset web offset on coated white paper
Binding
Saddle-stitched
SUPPLY OF FILM (TO BE CONFIRMED)
Proofs
Matchprint or other industry acceptable proof must be supplied with each advertisement. Ink densities should be - Yellow 0.9 - Magenta and Cyan 1.2 and black 1.6. Dot gain 15-18% must be allowed for. A colour control strip must be included to enable
verification of solid colour densities and dot gain allowances
Screen
Colour 150
Half Tone Range
Highlight 5%
Shadow 90% maximum
SUPPLY OF DIGITAL COPY
Preferably in MAC format
EPS
All high resolution graphics/images should be embedded, all colour should be presented as CMYK. No images should be pre-screened All typefaces should be saved as curves (outlines).
PDF
All high resolution graphics/images should be embedded, all colour should be presented in CMYK. No images should be pre-screened. All typefaces should be embedded.
Quark Express
Versions 4.1 onwards are acceptable. High resolution
graphics/images should be supplied and presented in CMYK. No images should be pre-screened. Typefaces should be supplied (for use only in the production of the advertisement).
Proofs
All digital files should be accompanied by a suitable hard copy either by post or by fax.
Media
All the above may be delivered either by ISDN (01628 823399); email (files can be up to 5mb; mail to: jill@perdix-publishing.com) or on any of the following forms of removable media: CD, Iomega Zip 100 or 250mb, Optical (MO) up to 640mb
Advertising Dimensions
Page text area (non-bleed ads)
267mm x 183mm
Page trimmed
297mm x 2 10mm
Page bleed
306mm x 213mm
Half page horizontal
131mm x 183mm
Half page vertical
267mm x 89mm
Quarter page vertical
131mm x 89mm
Eighth page
63mm x 89mm
Column length
267mm (max)
Column width
42mm
Depth dimensions are given first
Live Matter Area
Type material or other illustrative material on a bleed page, but not intended to bleed, must be kept 5mm within the quoted trim size
Copy Deadlines
6 weeks prior to publication date

Spring Edition - 2nd March
Summer Edition - 1st June
Autumn Edition - 31st August
Winter Edition - 16th November

Publication Dates

Spring - Published 18th April
Summer - Published 18th July
Autumn - Published 17th October
Winter - Published 16th January

Copy to be sent to
Advertisement Production Dept, Perdix Publishing Ltd,
Brimlin, Folly Lane, Chattisham, Suffolk, IP8 3QQ
   
   
Perdix Publishing Ltd
Bridge Farm
Chediston
Halesworth
Suffolk
IP19 0AE
United Kingdom

telephone 01986 873688

advertising 01473 652954