|
perdix
publishing |
||
| PP | ||
| home | deer | deer readers | advertising rates | technical specifications | advertising conditions | ||
| PP | ||
|
Deer Technical Data Sheet |
||
|
Cover and Inside Page |
Printed heatset web offset on coated white
paper |
|
|
Binding |
Saddle-stitched |
|
|
SUPPLY OF FILM (TO BE CONFIRMED) |
||
|
Proofs |
Matchprint or other industry acceptable
proof must be supplied with each advertisement. Ink densities should be
- Yellow 0.9 - Magenta and Cyan 1.2 and black 1.6. Dot gain 15-18% must
be allowed for. A colour control strip must be included to enable verification of solid colour densities and dot gain allowances |
|
|
Screen |
Colour 150 |
|
|
Half Tone Range |
Highlight 5% Shadow 90% maximum |
|
|
SUPPLY OF DIGITAL COPY |
Preferably in MAC format |
|
|
EPS |
All high resolution graphics/images should
be embedded, all colour should be presented as CMYK. No images should
be pre-screened All typefaces should be saved as curves (outlines). |
|
|
PDF |
All high resolution graphics/images should
be embedded, all colour should be presented in CMYK. No images should
be pre-screened. All typefaces should be embedded. |
|
|
Quark Express |
Versions 4.1 onwards are acceptable. High
resolution graphics/images should be supplied and presented in CMYK. No images should be pre-screened. Typefaces should be supplied (for use only in the production of the advertisement). |
|
|
Proofs |
All digital files should be accompanied
by a suitable hard copy either by post or by fax. |
|
|
Media |
All the above may be delivered either by
email (files can be up to 10mb; mail to: jill@perdix-publishing.com), CD or USB Memory stick. |
|
|
Advertising Dimensions |
Page text area (non-bleed ads) |
267mm x 183mm |
|
Page trimmed |
297mm x 2 10mm |
|
|
Page bleed |
306mm x 213mm |
|
|
Half page horizontal |
131mm x 183mm |
|
|
Half page vertical |
267mm x 89mm |
|
|
Quarter page vertical |
131mm x 89mm |
|
|
Eighth page |
63mm x 89mm |
|
|
Column length |
267mm (max) |
|
|
Column width |
42mm |
|
|
Depth dimensions are given first |
||
|
Live Matter Area |
Type material or other illustrative material
on a bleed page, but not intended to bleed, must be kept 5mm within the
quoted trim size |
|
|
Publication Dates |
Spring - Mid April |
|
Copy Deadlines |
6 weeks prior to publication date |
|
|
Copy to be sent to |
Advertisement Production Dept, Perdix Publishing
Ltd, |
|
Perdix Publishing Ltd Bridge Farm Chediston Halesworth Suffolk IP19 0AE United Kingdom |
telephone 01986 873688 advertising 01473 652954 copy to be sent to jill@perdix-publishing.com |
|